Using Slack for Customer Support

Discover how to use Slack to offer great customer support right from your website.

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* Elija un canal público para su integración.

Are you wondering whether to start using Slack for customer support? Looking for advice on how to integrate Slack as the primary customer communications tool?

FACT: Today’s customers expect a different type of support. They no longer want to submit support tickets and face ridiculous wait times before receiving any response at all. Today, customers want to talk to someone and solve their problems immediately. They want live chat support. On this page, you'll learn how to meet those expectations by integrating Slack for support teams to allow them to manage customer inquiries from the tool they’re familiar with already.

An example of using Slack for customer support.

Why Use Slack for Customer Service

I admit that, at first sight, Slack doesn’t seem like the most obvious choice for a real-time support channel.

The tool was built for team collaboration, after all, not to deal with customer inquiries. Its interface may not seem ideal for dealing with support requests either.

And yet you use Slack to answer questions all the time. Granted, these typically come from other teammates, not customers yet answering them works the same in both situations. That said, Slack integrates wonderfully with customer support processes. Plus, using it as a dedicated channel for assisting customers delivers some amazing benefits:

  • Slack improves response time. Working in Slack means that your support teams do not have to switch between tools to deal with support requests. Most likely, you have Slack opened up on your computer at all times anyway.
  • Slack fosters conversations and cooperation. It’s what the tool’s been built for, after all. Conversing with customers on Slack will naturally boost collaboration, and build stronger relationships with customers.
  • Finally, using Slack for customer support is convenient. Slack integrates customer service at the heart of your entire business. Support teams can ask anyone for help and assistance right away, and assist customers better.

How to set up customer support through Slack

Discover the process to follow if you want to start using Slack for customer support.

#1

Integrate Live Chat with Slack

Many leading live chat solutions offer Slack integration, allowing you to deal with customer inquiries on the platform. However, to avail from all the benefits Slack offers to your support teams, consider a dedicated Slack live chat solution like Social Intents.

Once you’ve connected Slack with the live chat, select a channel you want to send requests to. Ideally, choose a private channel for the support team. This way, other team members will not be tempted to jump in on a conversation and disrupt your support from doing their job.

Añadir a Slack
#2

Insertar el fragmento de chat en vivo en el sitio web

A continuación, debe asegurarse de que su widget de chat en vivo aparezca en el sitio web. Esto es lo que los clientes utilizarán para comunicarse con usted. Para ello, incrusta el fragmento de código del chat en vivo en tu página web o, en el caso de Social Intents, utiliza plugins dedicados para Shopify, WordPress, Bigcommerce o Wix.

#3

You’re All Set!

You can start receiving chat and support requests directly in Slack. Note that your live chat will then create dedicated channels for each individual chat that are archived after 12 hours.

Slack for customer support example

Tips for Managing Customer Support with Slack

Slack is amazing. It has an incredibly intuitive interface that you can start using right away. There are also plenty of Slack apps to enrich the experience even further.

But there are some things that you will have to think about when implementing it as a customer service solution.

#1

Integrate Live Chat with Slack

Many leading live chat solutions offer Slack integration, allowing you to deal with customer inquiries on the platform. However, to avail from all the benefits Slack offers to your support teams, consider a dedicated Slack live chat solution like Social Intents.

#2

Managing Tickets

The main reason for using Slack for customer support is to open a channel for conversations with customers. However, you may discover that, at times, you will need to open a support ticket and forward the inquiry to another person.

As Slack does not have the ability to store tickets natively, you will need to implement a solution for that separately. You have two options to do so, actually.

One is to use an external system for managing support tickets. Many such platforms allow pushing messages from Slack as tickets.

The other, to use dedicated add-ons that allow managing tickets in your chosen Slack channel.

#3

Prioritizing Inquiries

It’s likely that your support teams will receive simultaneous inquiries often. As Slack is a conversational channel, you will need to develop a framework to allow them to decide which customer to talk to first.

Companies approach this issue differently.

  • Some deal with inquiries based on their severity.
  • Others follow the "first come, first served" rule.
  • Companies with bigger support teams implement a triage system, whereby one person evaluates the severity of the customer’s problem, and forward the issue to a relevant person.

Slack para la atención al cliente

¿Puedo añadir Slack a una cuenta existente?

Sí, si ya te has registrado en Social Intents por separado, ¡estupendo! Simplemente vaya a nuestro enlace de integraciones una vez que haya iniciado la sesión, para activar la integración.

¿No veo los mensajes del chat en Slack?

Si has elegido un canal privado al configurar la integración o has cambiado los ámbitos de autorización por defecto, no podremos enviar mensajes a Slack. Utiliza un canal público cuando configures la integración o invita a nuestro Chat Bot a tu canal privado.

¿Necesitas cambiar de canal?

Si ya has añadido Slack y necesitas modificar estos ajustes o sigues sin ver las solicitudes de chat, elimina y vuelve a añadir nuestra aplicación entrando en Slack. Elige "Apps & Integrations" en el menú superior izquierdo, y luego "Manage" en la parte superior derecha del App Market. Elige "Live Chat" y luego "Eliminar aplicación". Ahora haga clic en "Añadir a Slack" para volver a añadir nuestra aplicación.

Configurar el chat en línea o fuera de línea

Admitimos un horario de conexión y desconexión en la configuración de tu chat. También puedes utilizar los comandos /livechat "/livechat online" y "/livechat offline" y "/livechat status" para poner tu chat online, offline o comprobar tu disponibilidad.

¿Cómo puedo utilizar los comandos de Slack Slash?

En tu chat activo en Slack, escribe /livechat en el área de mensajes para ver una lista de comandos de barra disponibles.

¿Puedo configurar varios canales?

Sí, puedes crear varias aplicaciones de chat y configurar un canal para cada aplicación. Sólo tienes que ejecutar la configuración de Slack desde la configuración de tu aplicación.

¿Listo para empezar?

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