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Diwali WhatsApp templates help retailers, jewellers and sweet shops share festival greetings and offers. Diwali (Lakshmi Puja) falls on Sunday, November 8, 2026, and shopping peaks in the days before, around Dhanteras. Both templates are Marketing messages; India is one of WhatsApp’s largest markets, with its own Meta rates.
Wishing you and your family a bright and joyful Diwali, Rahul. 🪔 Thank you for being part of the Sharma Jewellers family. May the year ahead bring health, happiness and success.
9:00
Happy Diwali!
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Done! I’ve noted that for you. Anything else I can help with?
9:01
Reply lands inDiwali is one of the biggest shopping and gifting moments of the year in India and for South Asian communities worldwide. Use these templates to announce festive offers or simply send good wishes to your customers.
diwali_sale · en_US
WhatsApp message preview:
Happy Diwali, Ananya! Light up the festival with 20% off gifts, sweets and decor. Offer valid until November 10.
Reply STOP to opt out
10:24
Tip: For audiences in India, consider an en_IN or hi language version of the same template so the greeting feels local.
diwali_greetings · en_US
WhatsApp message preview:
Wishing you and your family a bright and joyful Diwali, Rahul. 🪔 Thank you for being part of the Sharma Jewellers family. May the year ahead bring health, happiness and success.
10:24
Tip: Keep greeting-only messages short and personal; customers reply to them more often than to discount blasts.
| Template | Meta category | When to send | Variables (example values) |
|---|---|---|---|
| Diwali sale | Marketing | About 10 days before | {{1}} Ananya · {{2}} 20% · {{3}} November 10 |
| Diwali greetings | Marketing | Diwali morning or eve | {{1}} Rahul · {{2}} Sharma Jewellers |
Categories follow Meta’s message template documentation; Meta assigns the final category when it reviews each template, and charges per its pricing documentation.
India has some of the lowest Marketing rates on the WhatsApp Business Platform, so festival broadcasts there are affordable even at scale. Check our pricing calculator for estimates.
Offer Hindi or other regional-language versions alongside English to make greetings feel personal.
Send greetings on Diwali day itself and sale messages in the run-up, when gifting decisions are made.
Send greetings in Hindi, Gujarati, Tamil or other languages your customers use, each as its own template language.
Give delivery cut-offs for sweets and gifts, and mention store hours across the festival days.
Practical answers about Diwali on WhatsApp.
Other festivals to plan for:
Run your Diwali campaign on WhatsApp Broadcasts and answer every reply from your team chat.
No credit card required • Meta message fees billed separately by Meta
